Elsie and Fred Diary

International Women's Day...the first of the New Decade!!

The first International Women’s Day of a New Decade, and we don’t know about you, but we were feeling it. Here at Elsie and Fred, we decided why not spend a whole week celebrating all things female...

Q+A with Floss Grace Smith

Heyyy babes, meet Florence, the face of Elsie & Fred. We caught up with her to talk fashion, travel, lifestyle and for you to get to know a bit more about her! Q+A WITH FLOSS GRACE SMITH Tell ...